Javier Martinez MS, CFS

20+ Years

About Javier

Javier Martinez is the Food Safety Manager for Fresh Concepts, Inc. Javier has completed seven certifications in the areas of Food Safety and Natural Sciences and conducted over twenty-five 2nd party audits per year for high-risk grower-shippers.

He has written procedures and manuals in all areas of Food Safety, four articles in Food Safety MagazineFast Casual and QSR Magazine, and has improved the company’s recall process to protect consumers from the adverse effects of physical, chemical, and microbiological contamination.

He previously worked as a Produce Specialist for Darden and Red Lobster for over eight years; he obtained a HACCP certification during that time and acquired substantial knowledge and experience in second party audit inspections.

Before becoming involved in Food Safety, he was a Research Assistant at Arkansas State University where he worked on projects related to Plant Metabolism, Molecular Biology, and Genetics. Javier is a Certified Food Scientist who has a Bachelor’s Degree in Biology and a Master’s Degree in Plant Biotechnology.

Professional Skills



As chairman of Nativefarm , James is one of the leaders in today’s marketing strategy, consulting and is widely recognized for him expertise in the implementation of change within the corporation.

Anna joined Nativefarm 2013, after graduating from Business School. She earned MBA with high distinction, was a Baker scholar, won the Brown prize.

Career Guidelines

James has contributed to a number of leading management and business journals, such as the Harvard Business Review and The Wall Street Journal, as well as given speeches at leadership conferences around the world. An active leader not only in the business world, but in the community as a whole, James is accomplishments are numerous. In 2007, he was presented with the Lifetime Achievement Award from “Consulting” magazine and was honored at the magazine’s awards dinner for women leaders in consulting.

Contact Javier